Coaching



Business coaching is both the same as - and different from - personal coaching.

The "sameness" is the focus on understanding a person's orientation to their self, context and action. The "difference" stems from the purpose and demands presented by the business context and the results required by that context.

Turning managers into coaches has become fashionable over the last two or three years, for some very good reasons.

In my opinion, the emergence of Wirearchy is one of the principal reasons for that major shift. The pace and complexity of change is often overwhelming - strategies and plans are often rendered ineffective or irrelevant by events beyond any manager's control - and people bring a much wider range of skills, attitudes and reasons for working to organizations than they did just a few short years ago.

Key principles are always pertinent for managers:

- setting objectives,
- providing appropriate resources to do the work, and
- facilitating the completion of initiatives.

Other principles have clearly gained prominence as complexity has gained the upper-hand, such as:

- effective listening,

- self and other-awareness,

- the need to build and sustain performance in the face of many constraints and challenges, and

- the ability to think and act strategically and tactically simultaneously.


Today's environment is clearly different from the more static and stable environment that existed not so long ago. Coaching can be invaluable in helping people to realize increased self-awareness and effectiveness, and is likely to become THE fundamental management skill in the years to come.

I am certified in coaching by one of the major coaching institutions in the U.S. - the Hudson Institute of Santa Barbara. I have been using a coaching approach as a cornerstone of consulting engagements for several years. Contact me at coaching@wirearchy.com if you have an interest in learning more.

The Offer:

One-on-One coaching

... for creative professionals, knowledge workers, managers and executives who are facing a confusing and fast-changing set of conditions

and group coaching for teams in the creative arena, and for teams of high-level knowledge workers, managers and executives